A new kind of marketing strategy

When it comes to business today there are many ways of advertising to customers. Well, in this ever changing market it has become increasingly difficult for businesses to get their product out into the market. Many companies are continuing to run to their marketing strategists to find the solution, but they only think in a way that has had the same principles for the past 30 years. There is now a new wave of advertising and marketing that has become increasingly available to the open public. It is called Social Media.

It is not a new idea by any means, but it is increasingly becoming a streamlined idea in the business and financial world.  I think as the world becomes more and more an online community there will continue to be a growing social media revolution in the marketplace.  I recently found this video that outlines a new form of interactive marketing that seems to work quite well.  There video based on this experience went viral in no time.  Heineken gets it.